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Dallas-Based Specialty Publisher Leverages High Volume Video with Hotbed

Dallas-Based Specialty Publisher Leverages High Volume Video with Hotbed

Consider these facts - according to NIELSEN - 147.MM Americans watch video on the internet. ComScore research shows that 64% of users are more likely to buy a product online after watching a video. And, Forrester researcher Dr. James McQuivey estimates that one minute of video is equal to 1.8 million words.

Team Dynamics: The Benefits of Working Small

Team Dynamics: The Benefits of Working Small

Big companies are attractive. They have hundreds of employees – each an expert in their particular field. They have big parties, big clients, big work, and the latest amenities from custom dry cleaning services to cereal bars. But is bigger always better?

Video Investment - What Matters

Video Investment - What Matters

52% of marketing professionals worldwide name video as the type of content with the best return on investment. (highiq.com) But organizations are learning that, just like any first impression, the quality and effectiveness of the video does make a difference – both in your brand perception and in your overall ROI.