Sunday, December 28, 2008

IP phones for Film Production

We've switched to Voice over IP phones. We were on the old fashioned AT&T lines and the bill was outrageous. Now, our phones are IP and our bill is 50% cheaper. This is very important because the more money we save, the more money we can apply towards our feature film Valley of the Sun, which we intend to (mostly) self finance. Since 2003, we've run a lean shop to build our cash reserves. Our intention is to invest in our own work. For us, its all about the work. And while running a lean shop is a major part of building the capital necessary to produce our feature work, it wouldn't be possible without our clients. Our clients are our heroes. Our clients are making our feature work possible and as a result we strive to deliver the best work we can for our clients. We hope that our feature work will pay off in spades for our clients when we approach their work with the honed story and production skills that our feature work has taught us. So, forgive us if our phone sounds a little choppy. With the money we save, we can buy our starring role a really nice looking wig.

HAPPY NEW YEAR!

Hotbed wishes you the best in 2009.

Monday, December 15, 2008

Battle on the Fresh Coast



Former Hotbed intern Kyle Gray has completed his feature length documentary debut Fresh Coast, a documentary covering one of the most competitive battle scenes, the west coast. While Kyle isn't producing, directing and editing docs, he's creating "ill" motion graphics and visual effects for major motion pictures.

Check Fresh Coast
Check Kyle's work

Wednesday, December 10, 2008

Remember

Work like you don't need the money.
Dance like no one is watching.
Love like your heart has never been broken.

Wednesday, December 3, 2008

Google Your Video

It's looking like Google is adjusting their algorithm to take into account what is called "engagement objects" such as video, music and images to determine if a site is not only relevant, but engaging. When Google turns on this engagement object variable, websites that have more relevant video could rank higher and therefore be found more often by potential stakeholders. Ed Reese, Hotbed's SEO and business development consultant wrote this marketing article about it.

In this video clip SEO Pioneer Bruce Clay speaks about the importance of engagement objects in a website.