Trash Talk

This is a view from Hotbed's bathroom window. We noticed that our neighbor burned a bunch of DVDs or CD ROMS or something. Here's the bi-product. Bottomline: It woke us up to how much trash a media campaign can generate. These days, why not just use the web? Who needs physical media? This trash will sit in a dump longer than the campaign. I am pretty sure of it. Hopefully, they are recycling it.

Holiday Party

The Hotbed team attended a client holiday party together.

Behind the scenes of "Dusan"

It isn't everyday that we get paid to do donuts at 60mph in a stadium parking lot. I gotta say, we had a great time putting this viral campaign together for Riverbed. This video is a quick look behind the scenes of "Dusan." Though I practiced the donut creation craft extensively in high school, there were definitely challenges putting it all together for this project. Here's a link to the final version.

"Imitosis" is Big Hit on MTVU

Our good friend Xan Aranda has been busy out in Chicago. She recently produced a music video for boyfriend Andrew Bird called "Imitosis" and it was voted no. 1 on MTVU's Freshmen Series. It is deliciously low-fi and we're jealous that we didn't have anything to do with it. Check it out here:

http://www.mtvu.com/video/?id=1575801&vid=181952

She also started a short film festival called Film Brigade which has just completed it's first season. Our prediction is that it will soon become one of the few necessary festivals to submit that short film you've been slaving away at for two years. Here's the link:

http://filmbrigade.com/

Red's

Hotbed's Stokes McIntyre shoots stills for Mekanism at Red's Recovery Room. This photo was snapped by the one and only Paul.